Booth Details

Vendors and Sponsors – here are the details for your booth.

Booth Space:
The booth space is 8′ wide and 5′ deep.
One 6′ table is provided along with two chairs. The table has a table cloth or has a nice decorative metal finish. You are welcome to bring a table cloth to match your brand if you desire.

Set Up Time:
Set up time is on Thursday, March 10 from 5-7 p.m. We recommend setting up everything you can without leaving valuables on your table over night. There is a storage room that you can put valuables in to set up on Friday morning. The storage room is a secure room that only the hotel and my main staff will have access to. Please note that Illuminated Woman or the hotel are not responsible for any theft, loss or damage so be smart about what you leave out.

Booth Hours:
The official booth hours are from 1-3 on Friday and 6-9 on Friday night. Friday night is our VIP night. Saturday is 12:45-2:15.

Bonus Booth Hours:
We invite all of our vendors to have someone at the booth during the registration time on Friday morning (7:30-9:00 a.m.) and during the breaks in between sessions. You can see the entire event schedule here: http://www.igniteyourspark.com/schedule. This gives you extra exposure and you can have powerful networking conversations throughout the event. To facilitate these extra booth hours, it would be most convenient if you are an attendee of the event so you are onsite and you just slip over to your booth at the breaks. If you have not yet purchased a ticket, contact me as soon as possible and we will get that arranged for you. If this doesn’t work, bring a nice sheet to place over your table during the times you are not there so your table will not be disturbed during the breaks.

The booths will not be secure over night.
You will have access to a secure storage room to place valuables in overnight. During the day, there will be two staff members in the area at the information table who will keep an eye on things,however they are not responsible for anyone’s booth or valuables. Our recommendation is if you only have marketing collateral (brochures and business cards) on your table when you are not at your booth, you can leave them out as interested people may walk by and take some information.

Recommendations for Success:
You have a unique opportunity to get your brand and products in front of a CAPTIVE audience of over 200 women. These women have invested to be part of this event making them an ideal market who is already looking for products to make their lives, businesses and health better. To leverage this opportunity, and based on last year’s booths, vendors who had the following items had a higher success rate with closing sales, creating long-term customers, etc.

1. Booth Signage – People want to know who you are at a glance. Have a sign that stands on the floor or on your table with your company name and logo. There is not an opportunity to attach any signage to the walls. Please respect this so we don’t get in trouble with the hotel. :)

2. Email Signup - The fortune is in the follow up. Create a prize drawing so people submit their name and email address so you can have proper follow up. Vendors who followed up within one week after the event had more long term sales throughout the year. Schedule your follow up one week after the event, two weeks after the event (one week after the first follow up) and then monthly after that. One way we love to follow up is in my monthly email newsletters and of course calls to my top leads to see how we can help them. We want you to have a successful experience and while there will be a lot of value during the event, your follow up will be very influential to the long-term customers you gather as a result.

3. Marketing Collateral - This may seem obvious, but sometimes it doesn’t happen. Come prepared with professional looking business cards and flyers/brochures. If you need anything printed, contact our favorite printer Molding Box. They are local, their prices are excellent, their turn-around time is fantastic, their quality and customer service are stellar. Contact Ryan at Molding Box at: 801-307-2224 x 1126 or Cell: 801-319-1832

4. General Booth Conduct – Attendees at this event are attracted to authentic brands and products. When you approach attendees with the sincere desire to help them through your products and services, they will notice that. You have all been approved as vendors and sponsors because we believe in your products and services and we are thrilled to have the attendees build a relationship with you. Thank you for being a part of this vision. Please dress professionally and have nicely groomed hair and makeup. We ask that attendees don’t wear perfume, cologne or highly scented lotion to we respect people with allergies.

5. Door Prize Giveaway - As per the vendor application, we ask that all sponsors and vendors give away one door prize and one prize to our Spark award winner. Please reply to Tami (tamicummings11@gmail.com) with what your giveaways will be. The door prizes will be done BEFORE the final booth hours to give you exposure and to pique the attendees’ interest so they make sure they come to your booth.

FAQs:

Can vendors attend the event? The investment to be a vendor only includes the booth space. To attend the event, you get to be a sponsor or purchase your ticket to attend as a separate transaction. Again, to maximize your exposure and develop the kinds of relationships you are looking for to grow your business, I HIGHLY recommend attending the event or having a representative attend the event.

Can I have a bigger booth space than the 8′ wide?
Yes, additional booth spaces are $300. There is very limited space available so contact us as soon as possible if you want additional space.

What if I can’t set up on Thursday night, can I set up on Friday during the day?
Booth setup needs to be done before or after the registration hours on Friday morning, which is from 7:30-9:00 a.m. We will have hundreds of women in the space where the booths are waiting to go into the main room when doors open at 8:45. To facilitate traffic flow effectively, vendors are not allowed to set up during that registration time on Friday morning. Please make sure your items are set up before this time, or when the first session starts you can set up your booth (from 9:15-10:30). Please note that our staff will have limited availability to help you after 9 a.m. on Friday, which is why we recommend to set up on Thursday evening.

Can I have food items or snacks to give out at my booth?
Yes, this is fine. We have an arrangement with the hotel that outside food can be handed out so long as it’s provided by a vendor or a sponsor. Pre-packaged foods is best. If you hand out snacks or food and it’s not pre-packaged, please make sure you have a list of ingredients in what you are passing out so we can support people with food allergies.

I’m a Network Marketing Company, can I recruit people at the event who are interested?
This event is based on education and empowerment. Please focus your conversations on the products you offer and how they benefit them. LEAVE ALL recruiting conversations for after the event in your follow up and to only those people who have expressed an interest in the possibility of having a home-based business. I support network marketing AND when people feel that the only reason you want to talk to them is to recruit them, it’s a turn off and it’s a poor representation of the Ignite Your Spark brand. If you have any questions about this, please let us know.

How many flyers/brochures should I bring for my table?
We are expecting 200-300 attendees for this event. Please plan accordingly.

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